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Kid You Not believes in the Wizard of Oz style of parenting: All you need is a brain, some courage and a heart. Oh, and some Jager.

Friday, March 07, 2008

Lice 'n easy


I can’t decide if this is weird or a really great idea:

OAKLAND, Calif. — It’s the (itching, burning) desire for a new feel — not a new look — that brings clients to NitPixies, a popular new hair salon in the Oakland, Calif., hills.
The head lice removal business, which opened this month, calls itself “a mom’s best friend.” It sells comfort and solace, along with the treatment, to mothers horrified by the blood-sucking parasite that has taken over their kids’ scalps. (Yes, the owners say, moms still seem to be the ones doing the brunt of the pest control.)
“It was amazing how desperately this community needed it,” said Melissa Shilliday, who started NitPixies with Dina Shields, a former teacher and fellow Rockridge, Calif., mom.
Lice infestations are an age-old problem for schools and families, and most parents still deal with them the old fashioned way: scrubbing their kids’ heads with chemical shampoos, combing out the parasites and eggs, and washing clothing and bedding until they’re gone.
But recently, high-end businesses with whimsical names, such as Hair Fairies in San Francisco and Love Bugs in Lafayette, Calif., have come to the rescue of parents — at least, to those who can afford it.
NitPixies is at least the third San Francisco Bay area salon of its kind to open since last April, and its owners are already looking for space in San Rafael, Calif.
For $100 an hour per head, NitPixies technicians in plastic caps comb through sections of hair, collecting small insects, living and dead, and white “nits,” or eggs. Then they spray an organic solution containing tea tree oil onto the scalp to stun the bugs and, hopefully, cause them to let go of the hair.

1 Comments:

Anonymous Anonymous said...

I think that is just weird! I wonder if they get a lot of business!

2:47 PM 

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